Two Important POINTS from the Readings
Gender Issues
Based on my experience of learning, many people miss understood and make inequality between men and women. Gender is about social and cultural roles, special personalities, behaviours that are accepted for men and women in society’s eyes. People usually address that men should do the work and women do the chores; stay at home. Women are treated differently (usually get underestimated) because of this. As I believe that the era is changing, that statement is left behind, because men and women are created equal from the beginning while those genders actually can do the same.
Multiculturalism
It celebrates unity in diversity by bringing people of different ethnicities into one. The concept of multiculturalism has a world view – which is ultimately implemented in policies – about the willingness to accept other groups equally as a unit, regardless of differences in culture, ethnicity, gender, language, or religion. Explaining views about the variety of life in the world, or cultural policies that emphasise the acceptance of diversity, diversity, plurality, as the main reality in people's lives regarding the values, socio-cultural and political systems they profess.
Why is it important for mainstream media to represent diverse humans?
It is important for the media to represent diverse ethnicities. This will lead people to learn to respect each other's Diversity. The role of the mainstream media and members of the press is still needed by the public and the government to combat hateful information and hoaxes conveyed by social media. People still need information that really matches the data, facts, and verified data presented by conventional media in Indonesia. The mainstream media is at the forefront as a valid source of information for the community, maintaining the unity and integrity of the nation. So for the mainstream media to represent diverse people to explain that in this world there is a lot of diversity because this is important to be represented by the mainstream media having an important role in sharing important information in an era like this is important where hoaxes are often spread so as to divide diversity. Mainstream media have very strict rules in the process of presenting news. The eligibility of information for public consumption goes through a long process, so that it can be clarified. The journalists in the mainstream media are generally professionals with adequate education and given special briefing on journalistic ethics, generally belonging to professional unions that apply a code of ethics.
Is it enough for the media to simply represent them or does there need to be certain types of representation?
In my opinion, the media needs a certain type of representation because the media represents an event not only in text form but also in visual form. Media describes an object phenomenon. Often a form of representation made by the media is disputed for its accuracy with the facts of the reality of the events depicted. So it can be said that the representation made by the media is not a reflection of events that have a certain meaning, but they are the ones who make the meaning of the object. So that the form of interpretation of each media can be different and even contradict each other, can have positive or negative connotations, support or reject, and so on. He focuses on the role of the media as the holder of control over the meaning of the phenomena that have occurred, so that the media have full power in shaping reality for the wider community, based on their respective thoughts, ideologies, and interests. The media plays an important role as a means of communication and dissemination of messages and news. All forms of media such as newspapers, radio, television to social media platforms Instagram, Youtube, and Facebook are the main distributors of information. In the media, representation of course gives us a picture and tries to explain to the audience a message or event that we want to convey. The media not only represent things that are of public interest, but can also contain other meanings about something that is hidden, or convey a message of personal interest.
How is ‘diversity’ being used in this ad? Is it cynical or authentic or both?
This is more to be seen as an authentic advertising video. There are people from other countries and different cultures gathering around the island to spread the distinctive culture of their own country, the food of which is most featured in the videos. The people shared cultural food with each other and even joked about where they came from (ice joke) and they were quite tolerant of each other's ethnic differences. The advertisement uses diversity where the ships that come carry the characteristics of their respective ethnicities to offer special food from their country where the aim is to inform the public that diversity is an important thing that must be maintained, mutual respect for diversity in everyday life. a day is better than split. The video explains that even though they all come from different countries and have different diversity, they can still share and enjoy life in peace without discussing their differences, this explains that diversity can bring unity. In the video, it is authentic diversity because it does not distinguish minorities regardless of the differences they have in terms of skin colour, race and others. The video explains the peculiarities of each country in the form of food so that each country has its own characteristics.
What might this ad indicate about the representation of diversity in contemporary Australian media?
The representation of diversity shown in these advertisements in contemporary media is to show the cultural diversity shown from the typical food they each bring. The media create public information (news, entertainment, user-generated content, etc.) that humans face in various social roles, where they make meaning of the world based on this information. In order to create cultural content, workers in media systems rely to some extent on humans in various social roles as sources of information. This information source is developed asymmetrically with politics, government, parties, celebrities, experts, companies and managers playing a significantly more important role than everyday citizens. In the event that the advertisement presents the media Diversity in Australia to provide an example to the public that Diversity has a form as depicted in the advertisement, so that its representation depends on what is described by the advertiser. Cultural diversity includes visible and invisible differences, namely differences in gender, age group, ethnic origin, physical appearance, educational background, parental status, religious beliefs, sexual orientation, and work styles. Can Key that Diversity is a social concept with different ethnic, cultural, religious, physical characteristics, education and gender backgrounds. In this case, culture can be very complex and universal, not limited to differences in art, food, or style of dress, but also abstract things, mindsets, points of view, values, attitudes and ways of communicating. The heterogeneous culture is a special feature that must be addressed wisely so as to form a harmonisation in social life. In these advertisements, the media plays a role in representing diversity in the real world.